Japanese Medical Device Manufacturers Actively Enter the Chinese Market

According to the "Nihon Keizai Shimbun" report, due to the decrease in the number of hospitals in Japan and the shrinking medical device market, China's demand for high-performance medical devices continues to grow with the improvement of medical standards, such as LIFELINE and RION. Export manufacturers have successively shot up and actively entered the Chinese market.

According to the report, Nippon Lifeline has acquired the right to sell a catheter for arrhythmia examination in China. It has opened an agent store in Beijing and will sell it in Shanghai, Shandong, and Henan since September. It is expected to sell 5,000 units this year. The company hopes to increase overseas sales to 5% by strengthening its sales to China, and increase its annual sales to 1.5 billion yen. MDM Corporation of Japan and Lie-Chung respectively submitted applications for export sales of artificial knee and artificial bone joints and hearing testers to China, and will begin sales in China in 2013 and 2014, respectively.