In the heart of Shandong Province, the Tai’an Rex Rabbit Breeding Base has become a symbol of rural prosperity. Located at the foot of Mount Tai, in Dawenkou Town of Mianyue District, this base is strategically positioned along the Wen River, offering convenient transportation and an ideal environment for rabbit farming. Established in 1996, it spans 50 mu and has grown into a large-scale breeding facility approved by local agricultural authorities.
The base specializes in the breeding and promotion of Rex rabbits, including German and American lineages, as well as French rabbits, known for their fine and smooth fur. These rabbits are highly sought after in both domestic and international markets due to their superior quality and fast growth rate—some can reach up to 6 kg within five months. The base supplies rabbits year-round, ensuring a steady income for over 10,000 farmers across more than ten cities in the region.
With a commitment to supporting local farmers, the base offers a guaranteed buyback price of 10 yuan per kilogram for rabbit meat, with prices adjusted according to market trends. This helps ensure stable profits for farmers while maintaining product quality. Additionally, the base employs 20 technical experts who provide on-site guidance, disease prevention, and breeding support to help farmers succeed.
Rex rabbit fur is in high demand globally, with consistent shortages in both international and domestic markets. Rabbit meat, rich in protein, low in fat, and high in lysine, is considered a healthy and nutritious food choice. It's often referred to as "beauty meat" in Western countries and is known for its benefits in preventing cardiovascular and cerebrovascular diseases.
Thanks to its strong export network and solid market presence, the Tai’an Rex Rabbit Breeding Base continues to thrive, proving that raising rabbits can be a profitable and sustainable business. As one saying goes: “Raise three rabbits, no need for vinegar or salt; raise ten, and you’ll have new clothes every day.†Today, this saying is more than just a proverb—it’s a reality for many families in the region.
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